Marketing

Track marketing strategies, capture technology market assessments, and auto-generate promotional materials that use a common template and draw upon common data fields.

As much of our communication is handled electronically, TechTracS® offers full email integration to reduce time and effort--automatically capture the full thread of any ongoing communication(s) you may have and link them directly to the relevant record, eliminating the need to sort through multiple email strings to find the information you need.

Emails can also be easily integrated into workflow processing. This way, reminders can not only be generated for and appear on staff dashboard, they can also be sent as emails to staff and non-staff.

Furthermore, KSS TechTracS® offers a unique, easier and more intuitive tool for linking the text and attachments from e-mails to specific records. Our E-mail-in Manager allows you to forward e-mails and attachments to the system without opening the system and without leaving your inbox. When you later open the system, you will find the e-mail and attachments on the e-mails tab in the appropriate record!
 

An optional Marketing Campaigns Module can be added to the Managers Portal and linked to specific technology records for managing workflow and analyzing results.

Keep track of all your marketing efforts and results all from a single, integrated system!

  • Track marketing strategies, capture technology market assessments, and auto-generate promotional materials

  • Integrate with KSS TechFinder or other online technology marketing portals

  • Email broadcast

  • Integrated CRM features

 

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